Welcome to Green Room.
Intro
Green Room is the retail and lifestyle arm of Ajex Princeps Global, created for people who appreciate good products, good spaces and the experience around them.
We bring together tobacco products, smoking accessories, flavours and selected lifestyle products from brands we believe belong in the Green Room.
More Than a Store
Green Room started from a simple idea: the products people buy should be part of an experience.
Our retail offering brings together familiar names, new discoveries and our own brands in one place. Alongside our online store, we work with lounges, venues and retail partners where people can experience the products in their natural setting.
Green Room is also home to Zaza, APG's flagship lifestyle brand.
What You'll Find Here
Tobacco & Cigars
A selection of tobacco products and cigars from Green Room and selected brands.
Rolling Papers & Accessories
Rolling papers, lighters, ashtrays and other products for the smoking experience.
Shisha
Shisha products, flavours and accessories.
Lifestyle Products
Selected products that fit the Green Room experience.
These categories are consistent with the current Green Room product catalogue.
Zaza
Made for the moment.
Zaza is APG's flagship lifestyle brand, starting with rolling papers and smoking accessories and expanding into a wider range of products for adult social occasions.
For this button, link it to your Zaza collection, not the Zaza About page.
The Zaza brand guide describes the brand as a premium lifestyle brand for adult consumers and gives "Made for the moment" as an approved expression.
Our Approach
Quality
We look for products worth having and brands worth stocking.
Choice
Green Room brings different products and brands together, giving customers more to choose from.
Experience
The store is only one part of Green Room. We also work with lounges, venues and retail partners.
The current catalogue explicitly lists retail, wholesale and lounge/venue partnerships as part of Green Room's model.
Green Room
Your Experience Partner.
Shop online. Discover new products. Find us through our partner locations.